en 
The sales tool that accelerates
deals and puts you ahead
of the competition.
Designed for sales and marketing, REALS lets you showcase your property and its surroundings with high-impact visualizations significantly faster than conventional methods, while providing real-time insights into buyer engagement to ensure the highest return on your investment.
With REALS, buyers can instantly explore and share immersive digital property content enriched with contextual data, future views, and visualizations—even before construction begins—reducing buyer friction while improving time-to-decision.
From vision to sales
Showcase your properties
Present properties within their 3D urban environment, including neighboring buildings, landscaping, sun path, shade and skylines.
Highlight amenities
Promote a property’s amenities using the world’s highest resolution renderings to spotlight rooftop lounges, fitness centers, pools, and other key selling points.
Sell the full experience
Tell the unique story of your property’s lifestyle by highlighting its access to top transit, schools, parks, dining, and local hotspots—inviting buyers to envision life there.
Market and promote
A personalized, shareable digital experience designed to build trust and increase confidence in the purchase decision.
Explore apartments smarter
Effortlessly showcase and explore properties with real-time availability, rich attributes, floor plans, and immersive 360° views—streamlining discovery for both sellers and buyers.
Data analytics
Gain real-time visibility into buyer interest and pipeline performance with engagement insights delivered directly to your dashboard. Integrated with your CRM for seamless unit inventory tracking and system updates, enabling data-driven pricing and sales optimization.
What you get
An end-to-end platform to support your sales and marketing efforts, featuring a desktop app for seamless installation, a powerful engine for creating online reels, and a dashboard, providing data and actionable insights.
Visualizations
Urban contextual storytelling captured in the world’s best rendering quality.
Immersive 360° views, stills and panoramas of unbuilt properties and their surroundings.
Personalization
Platform access for your teams to create fully customizable presentations.
Organic distribution of property content through direct outreach via reel link or QR code scan.
Tracking & Attribution
Instant visibility into buyer interest and pipeline performance.
Organic user attribution with real-time analytics and engagement data accessible on an easy-to-use dashboard.
The process
From blueprint to buyer journey
How your property comes to life.
Onboarding
Project set up by Simplex 3D based on your preferences
- Company and development branding
- Property amenities, highlights, and existing assets
- CRM integration
Centralized project management
One intuitive workspace to manage all your projects.
- Unmatched resolution with premium-grade gaming rendering
- Extensive and exclusive data layers
- Tools to craft your property’s unique story through personalized digital brochures powered by sales meeting insights
Seamless customer handoff
Instant delivery.
Immediate feedback
- Send buyers a personalized link via text message or QR code
- Sellers gain real-time dashboard data and insights on buyer engagement, from one unit or an entire project
“I can’t imagine not having a tool like this…”
FAQs
REALS is an immersive sales and marketing platform built for real estate professionals. Unlike static brochures or generic visualization tools, it provides interactive, high-resolution 3D experiences within the property’s real-world urban environment.
It is designed for brokers, developers, and marketers who want to accelerate sales cycles, improve buyer engagement, and showcase projects in the most compelling way possible.
REALS gives brokers and developers a powerful way to differentiate their projects and engage buyers.
- Immersive experiences with interactive 3D presentations that bring properties and neighborhoods to life
- Personalized storytelling through branded content tailored to each buyer, turning sales interactions into memorable experiences
- Real-time tracking of buyer engagement to reveal what resonates and helps close deals faster
- A unified platform to manage all projects in one workspace, combining visuals, data, and collaboration for a seamless workflow
- he REALS content engine can be leveraged to create visuals for ads, scroll-stopping social creative and branded reels to embed on websites
REALS offers sharp, gaming-grade renderings and immersive 360° visualizations of properties and their surroundings.
- Future views & pre-construction: It can simulate pre-build visualizations, helping buyers envision life in upcoming projects
- Contextual urban data: REALS includes neighboring buildings, landscaping, sun paths, skylines, transit, schools, parks, and hotspots, so prospects see not just the unit but the lifestyle around it
- Amenities & lifestyle: Rooftop lounges, pools, gyms, and key selling points are highlighted in detail to “sell the full experience.”
- 360° virtual tour & panorama views: Effortlessly explore properties in their real-world environments, using intuitive, interactive click-and-drag controls
REALS personalizes the sales journey:
- Instant branded content tailored to each buyer, accessible via link or QR code
- Real-time analytics dashboards track engagement across three levels:
- Buyer: Views, time spent, shares
- Project: Most-viewed units and features
- Sales Team: Top performers and engagement trends
This data helps sellers identify serious prospects, refine pitches, and move deals forward faster
The Simplex 3D team sets up each project during onboarding:
- Branding: Company identity, logos, and style
- Assets: Property visuals, amenities, and existing renderings integrated seamlessly
- Customization: Tailored property stories built from sales meeting takeaways
- CRM integration for pipeline management
A centralized workspace then allows the sales team to manage all projects, content, and analytics in one place.
REALS is more than a tool for showcasing individual units—it’s a centralized platform to manage entire projects. Brokers and teams can streamline their work with:
- Unified oversight: Manage multiple units, buildings, and amenities in one place
- Immersive visuals: Present 3D renderings and neighborhood views that put properties in context
- Smart storytelling: Create personalized, branded reels tailored to buyer interactions
- Real-time insights: Track engagement, project performance, and sales activity through live dashboards
Bring your vision to life and get your buyers ready to say yes with REALS.
Book your free demo
Schedule a no-obligation call with one of our REALS
implementation experts, including a live demo.
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